Posts tagged odyssey
What the Odyssey can teach us about the need for New Media Content Leaders

New media content leaders, like Homer and his famous Odyssey, are really most concerned about the meaningful starting point and the meaningful destination. In order to acquire long term results… Customers should convert not just with their money, but with their attitudes upon arrival. Customers should feel a special attachment to their destination, like Odysseus's special attachment to his home in Ithaca.One time customers convert to loyal customers when they take the happy route of Odysseus, not the fast and unhappy one of Agamemnon.

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OK Google, who is Achilles? I listened to the Iliad with AI – it was way better than reading the book

Now I didn’t expect that I would get from start to finish, but I did. I thought it would be one of those experiences where I could say, “Ok, I get what the Greeks would have liked about this work, but I’m not a Greek so two hours is enough to get the point.” Nope. I listened to all 13 hrs. And It was invigorating and inspirational. What allowed me to get to the end? It was “OK Google.”

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